01
CRM & PIPELINES
Manage leads and opportunities from first contact through close.
STARBRIGHT / AI-POWERED CRM
ONE PLATFORM.
EVERY LEAD.
EVERY
CONVERSATION.
EVERY
FOLLOW-UP.
Turn more leads into booked appointments and customers with AI voice, chat, CRM and automated follow-up working together.
AI VOICECRMWORKFLOWSSMSEMAILCHATBOTSAPPOINTMENTSREVIEWS
01 / The problem
LEADS
DON'T
WAIT
AROUND.
Every delay, disconnected inbox and forgotten next step creates room for a good lead to slip away. The customer journey should not depend on which app someone remembered to check.
01
An unanswered call can cost you a booking. SmartSite AI Pro and AI Business Pro answer inbound calls.
02
Website leads wait too long for a response.
03
Social and messaging conversations become disconnected.
04
Manual follow-up is inconsistent.
05
Visibility disappears when leads enter multiple systems.
02 / The platform
EVERYTHING
IN ONE
PLACE.
Leads, conversations, appointments and follow-up work together—so your team can see what happened and what should happen next.
StarBright / CRM
Lead workspaceContacts / All leads
Lead pipeline
New
Contacted
Qualified
Booked
New enquiry
Website formNew leadCall received
AI VoiceContactedAppointment request
Website chatQualified Conversations and next steps in one place
02
AI VOICE AGENTS
Answer inbound calls, qualify leads and schedule appointments. Outbound AI calling is available on AI Business Pro.
03
AI CHAT
Engage website visitors and connected messaging channels.
04
WORKFLOWS
Automate configured messaging, email, reminders and follow-up based on your plan.
05
APPOINTMENTS
Schedule automatically and trigger confirmations and reminders.
06
REPUTATION
Generate reviews, monitor customer feedback and manage responses.
07
WEBSITES & LANDING PAGES
Capture leads directly into StarBright.
08
REPORTING
See leads, conversations, appointments, pipeline activity and team performance.
03 / How it works
FROM FIRST HELLO
TO CLOSED
CUSTOMER.
StarBright keeps the customer journey connected, rather than requiring your team to stitch together a different app at every step.
01
CAPTURE
02
RESPOND
03
QUALIFY
04
BOOK
05
FOLLOW UP
06
CLOSE
07
REVIEW
08
REACTIVATE
One connected record carries the conversation forward—from the first response to the next opportunity to earn a customer’s trust.
See how it works04 / Live product
SEE STARBRIGHT
IN ACTION.
Switch between three parts of the platform: an inbound call, a conversation hub and an automated next step.
Interactive product preview / AI Voice
A call answered. A next step captured.
AI Voice can answer inbound calls, capture what a caller needs and keep the next step with their CRM record.
See AI Voice plansAI Voice / Your front desk
YOUR AI RECEPTIONIST
NEVER CLOCKS OUT.
Answer inbound calls. Qualify leads. Answer common questions. Book appointments. Route calls. Make outbound follow-ups.
Outbound AI calling is available with AI Business Pro only. SmartSite AI Pro handles inbound calls and includes 500 AI Voice Minutes per month.
Explore AI Voice plansAI receptionist / inbound callReady
01Answer inbound calls
02Qualify leads
03Answer common questions
04Book appointments
05Route calls
06Make outbound follow-upsAI Business Pro
AI voice minutes and calling features depend on plan. 500 minutes/month included with SmartSite AI Pro.
Conversations / Connected channels
ONE CONVERSATION
HUB.
AI chat and social messaging bring supported conversations together with the contact record and follow-up—without scattering context across inboxes.
Channel 01
Website
A new visitor asks about availability.
Channel 02
A social message joins the conversation list.
Channel 03
A page inquiry is connected to its contact.
Get More Reviews.
Stay Connected.
Bring Customers Back.
Review requests, reputation management, newsletter and email marketing, and automated customer follow-up help keep your business present after the first appointment.
Review requestsReputation managementEmail newslettersAutomated follow-up
05 / Industries
BUILT AROUND
YOUR BUSINESS.
Purposeful workflows for the way different teams capture, serve and grow their customer relationships.
Explore specialist industries
06 / Websites + CRM
MORE THAN
A WEBSITE.
StarBright websites connect directly to your CRM, automations, AI assistants, forms, appointments and follow-up—turning your website into part of your sales system.
Belair FL HVAC
A modern HVAC and home-services site with click-to-call and instant lead capture for Florida homeowners.
Florida Business Institute
A professional education site that drives course inquiries and streamlines student enrollment.
Active Care Chiropractic & Wellness
A wellness practice site with online booking and automated patient follow-up built in.
Gatehouse Home Inspection
A trust-building inspection site with clear services and one-tap scheduling for Florida homebuyers.
Orlando-based / serving nationwide
StarBright serves businesses nationwide, including Florida, Texas and New York.
Three ways to move forward
CHOOSE YOUR NEXT STEP.
01 / Capture
SmartSite Growth
$299/ month
Website + CRM + AI Chat
No AI Voice included
Explore Growth02 / Most popular
Most popularSmartSite AI Pro
$599/ month
Everything above + AI Voice + advanced automation
500 AI Voice Minutes / month · inbound
Explore AI Pro03 / Scale
AI Business Pro
$1,499/ month
Advanced AI operations + larger workflows and team capabilities
1,500 AI Voice Minutes / month · inbound + outbound
Explore AI Business ProOne-time setup fees apply. Outbound AI calling is included with AI Business Pro; AI Pro is for inbound calling.
Good to know
QUESTIONS,
ANSWERED.
Quick answers about StarBright CRM, setup and how AI works for your business.
All FAQsIs StarBright CRM only for real estate?
No, StarBright CRM works for any service-based business, not just real estate. We have proven playbooks for real estate, clinics, dental, fence companies, construction, restaurants, churches, tax offices, transportation, and more, each with tailored pipelines and automations.
Can each team member have their own AI assistant and pipeline?
Yes, every team member can have their own AI assistant, phone number, and pipeline. We set up per-user numbers, calendars, lead assignment rules, and reporting so each agent works independently while managers keep full visibility.
Can you build landing pages for Google Ads?
Yes, we build fast, conversion-focused landing pages designed for Google Ads campaigns. Each page connects directly to your forms, workflows, chat widget, and AI voice agents so every click is captured and followed up automatically.
Do you replace our current tools?
In most cases yes, StarBright CRM replaces separate tools for calls, texting, email, scheduling, and pipeline management. If you prefer to keep certain tools, we can also integrate with what you already use depending on your workflow.
What industries do you support?
We support more than 12 industries, including real estate, dental and medical, construction, HVAC, restaurants, churches, tax offices, and transportation. Each industry gets a tailored CRM setup with its own pipelines, templates, and automations.
How long does setup take?
Most clients are fully set up within 5 to 10 business days. The exact timeline depends on the complexity of your workflows, phone number registration, and any integrations you need connected.
Make the next move
READY TO PUT
YOUR BUSINESS
ON AUTOPILOT?
Connect your leads, calls, website, social conversations, appointments, reviews and follow-up in one AI-powered platform.